Saturday, March 30, 2013

The World is Changing by Jeff Katzenberg

The World is Changing
Some Thoughts on our Business

Memorandum by Jeff Katzenberg

Have you recently re-read the famed 28 page internal memo that Jeff Katzenberg wrote in January of 1991 to Disney execs?  It's worth your time to review your personal and business goals in light of the changes in our world, in social media, and in online opportunities.  Have you drifted away from your original vision?


The World is Changing: 
Some Thoughts On Our Business

http://www.latimes.com/media/acrobat/2011-02/59309732.pdf



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